A lifelong creative with a fully fueled tank.
Since finishing design school in ’93, I’ve led a creative lifestyle of work and play across action sports, tech, and music. I grew up as a military kid, 15 moves by age 15, with my formative years in Madrid and the Washington DC hardcore music scene. Through all of it I learned to read new rooms fast, sense what’s coming, and pick the waves worth catching. Those instincts come from living in enough different worlds to know how to move between them. With AI now commoditizing yesterday’s critical skills, the value of honed perception is seemingly compounding by the day.
A substantial part of my career has been serving as the creative right hand to founders. And along the way I’ve played key roles in building brands from scratch to acquisition, running design departments inside heritage brands, leading my own boutique creative agency and most recently delivering work at Fortune 50 scale.
Over the years I’ve always maintained a diversified collection of other creative activities that ultimately fuel my tank for focused and sustained design work. From my youth to today, I continue to doodle and draw all the time, surf and ride bikes religiously, and write, record and perform high-energy live music with my band The Crooked Stuff in the Bay Area and beyond.
The through-line across the whole arc is simply creative energy and all the thinking and doing that comes with it… I’m thankful to be in-tune with it all.
